What happens when you interview online marketing and high performance expert Brendon Burchard?
Ping-pong, white board jokes, snack breaks, and loads of hugs.
If you're not familiar with Brendon, let me give you a few stats that might give you an idea of his impact in the world: Over 5 million people follow him on Facebook. He's a NYT Bestselling author and a trainer for over 2 million students. And his YouTube videos have over 100 million views. He's the creator of High Performance Academy and author of the new book High Performance Habits.
I had the lovely privilege of meeting Brendon in his new office in Portland this summer. Our interview for his cover story in the October issue of SUCCESS magazine lasted an hour and a half.
It was his first-ever magazine interview, if you can believe that! He's built this huge biz without a PR campaign. The guy knows his stuff.
In person, Brendon is easy-going and quick to smile. When the photographer wanted some...
One of my recent ghostwriting clients didn’t actually become a ghostwriting client. Let me explain.
He wanted to write a book about his incredible invention—something that revolutionized his industry. He was passionate about his field, had firsthand experience with the transformation possible, and was well-connected to others who could add stories and expertise to his book.
But he wasn’t a writer. He was an expert in his own work but not in the work of writing.
He reached out to me on a referral from another client, for whom I’d ghostwritten blogs and articles and white papers. He hoped I’d be willing and available to ghostwrite his entire book.
We talked. I listened to his findings, his personal transformation, and his description of the life he was now leading thanks to this work. He told me he had already been writing down ideas and pages of content.
And it got me thinking: When should someone who’s not a writer hire a pro and when should they...
You have a boat load of experiences that you can share with others to help them live a better life and build a better career. Do you know how to pull the best lessons from those experiences and lay them out for others to learn?
If you’re anything like me, the lessons—along with the gratitude I feel for all that freshly earned wisdom—doesn’t come until I’ve gotten some distance from the actual experience. Often we have to process our feelings to get useful perspective on our choices.
After a little time, lessons usually begin to naturally show themselves. We think to ourselves, “You know, I believe all of that happened so that I could…” or “I couldn’t see it at the time, but looking back, that experience gave me exactly what I needed to…” or “Well, now I know not to trust THAT guy!”
I want to help you get the most out of your story—for both you and the people you might help. Think of one...
That moment you know everything is different. That instant when you realize the truth and can’t go back to the time before you knew it. That second when a flash of insight hits you—profound and shocking and sometimes delightful.
But what if it’s not delightful? What if it’s horrible. What if the Truth—not the regular truth you tell to other people but the Truth you tell to yourself—is that you’ll never be okay going along in the same way you’ve been living or working or relating or loving? What if the Truth is a total shift in who you are?
You feel overwhelmed, scared, tempted to stick your head back in the sand of denial, distraction, or ignorance.
But once you know a thing, you can’t unknow it. Once you look at a Truth within, you can’t unsee it. Once you admit a scene into the vault of memory, it remains to permanently alter your perception on the present as well as the past.
If you admit to yourself...
In 2017, a very personal story of mine appeared in SUCCESS magazine. This wasn't a story covering the life of a celebrity or an entrepreneur. It wasn't a piece on how to acquire a vital business skill or a psychological trait that could make or break your success in life.
This article was about me and some brutal truths about my life.
I’ve had countless pieces published, but the fact that this one was going to be on newsstands was terrifying to think about in the days leading up to publication.
Writing about someone else’s struggles is enlightening. Writing about my own was empowering ... but scary.
Know what I mean? I learned a lot from that experience, and I continue to learn as I share my own story.
If you’re someone who is working toward building a business or writing a book based on what you’ve learned from your story or experiences, you’ll need to ask four big questions to tell your story in the right way.
What's the Point?
Do you want...
Most of us have a mission somewhere inside us our entire lives.
That thing you know you’re supposed to do in this life—even if you’re not making a living at it yet—that’s your mission. But you’ve changed. So why shouldn’t your mission evolve as you do?
This week, I want to help you wrap your arms around your mission and give it a clear, solid statement that fits where you are and who you are so you’ll have some direction as you aim for the fulfilling, bright life you deserve. First, let me explain what I mean when I say that your mission evolves.
When I was a kid, we moved around a lot. By the time I was in seventh grade, I’d lived in eight different houses and gone to seven different schools. But there was a period in elementary school where we lived in the same apartment for three years straight. I loved the bedroom I had there. One day my mother walked in to find that I had dragged my two bookcases...
Do your personal relationships affect your potential for professional success? Does your home life impact your ability to be a good leader?
“Let’s say this. I’m not sure that a good home is an asset, but I’m sure that a bad home is a liability,” Bishop T.D. Jakes says with a chuckle.
Jakes, pastor of The Potter’s House Church in Dallas and founder of TDJ Enterprises, says a stable personal and home life become more and more important as you grow professionally.
“Lambs give birth in calm places,” he says. “And if you’re going to birth great ideas, you need calmness, the serenity of having something stable to balance having everything not stable.”
“At the end of the day, I’m not necessarily smarter at work because things are going good at home, but when things are going bad at home, I’m a lot more distracted. I’m a lot more disheveled. I’m not present in the...
The preacher, entrepreneur and author found his blessings in brokenness, and success amid failure.
“I can still see his cracked, parched lips, fever blisters and all that.”
Bishop T.D. Jakes is silent for a moment, struck by the memory. “It hurt me a lot. I even got to a point of wanting-to-die painful.
“But if you took that away from me, I wouldn’t be sitting here.”
When Thomas Dexter Jakes was 10 years old, his father got sick with kidney disease. He was the youngest of three kids, living in South Charleston, West Virginia. Until this point, Jakes’ life had looked much like the lives of other kids in the neighborhood. His mother was a home economics teacher, and his father owned a janitorial business. He went to school. He sold vegetables from his mother’s garden to earn extra money.
But when Jakes’ father got sick, the world tilted on its axis, and childhood all but disappeared. The family traveled back and forth to...
Here’s the truth:
Sharing some of my most painful, shameful, and depressing moments with the world felt great. For about twenty seconds.
And then it felt horrible. Then great again. Then terrifying. Then freeing. Then crazy. Then gratifying.
It’s been a roller coaster of emotion over here at the Anderson house. (You ever have those days?)
So why in the world did I share this kind of deeply personal story in SUCCESS magazine? [Read it here]
Because over fifteen years ago, I walked into a room where one person was honestly, openly, brazenly sharing his own personal story. He talked about his fears, his selfish choices, his scars. And in his story, I heard echoes of my own.
Do you remember the moment you knew you weren’t the only one? The only outcast or the only failure or the only one who was different? It’s life-changing to realize that you’re none of those things—that you’re just human. Spectacularly, painfully, marvelously human.
I went up...
Have you been writing but keep getting a weird twinge in your gut that something is “off?” Or a deflated feeling that what you wrote doesn’t communicate the image in your head and heart? Or maybe you like what you write but you’re not getting the kind of response that you expected?
Turns out, there might be one big reason for all these writing hurdles. Let me tell you a quick story about how I discovered this massive obstacle in my own writing.
In 2004, I had graduated college with a degree in English and applied to eight writing programs, including two “safety” schools that I thought were no-brainer admissions. During my wait for responses, I got a job at the ABC-TV station in Dallas. I produced my first TV spot. I learned to write copy for station promos and news teases.
And the school rejections started rolling in.
One after another, thin, sad envelopes appeared in my mailbox. My hope became thinner and more desperate with each one. Finally,...
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